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Lurpak - Easter
Published on: May 26th, 2025
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Mark E
London / Manchester, England
User Professional Area
Director / Food Video / Cinematographer
User Group
Food Creatives / Artists / Talent
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Director / DOP on these spots for Lurpak for Leo Burnett's (London) .... 2 x shoots and 40 plus shots and a very limited budget ? Sometimes necessity is the mother of invention .... What I love about this edit is the humanity and anarchy of the final spot - real cooking for real people (long before The Bear). Shot on two Arri Cameras to get coverage with Leitz Macro Lenses. Still one of the most authentic spots I have managed to shoot but always happy to chat ....

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