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Rosé Your Way
Published on: April 19th, 2023
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James W
Chicago, United States
User Professional Area
Designer / Director
User Group
Food Creatives / Artists / Talent
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Focus Area

Rosé Your Way: Responsible for the creation and sell-in of 360-degree shopper marketing activation platforms. Wins included: Rosé Your Way program: resulting in an 84% increase in sales from the month prior to the promotion, with a 73% opt-in from retailers. Program also included the winery's first FB chatbot.

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