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CPG Brands: Don’t Treat Humans as Machines for Consuming your Food and Beverage Products 🤖🍭
Published: July 30, 2024 by: Marta Fowlie
Focus Area: Food Marketing, Food Marketing Advertising, Food Marketing Branding, Food Marketing Influencer, Food Photography Product, Food Research Market
Blog segment: From the Founder of Phoode
Tags: Beverage CPG, children, cpg, Food CPG, kidds food
Content Format: Opinion
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The Food and Beverage Marketers Scarcity Mindset Breeds Scarcity of Results
Published: June 26, 2024 by: Marta Fowlie
Focus Area: Food Marketing, Food Marketing Branding, Food Marketing Influencer, Food Photography Advertising, Food Photography Commercial
Blog segment: From the Founder of Phoode
Tags: Beverage CPG, content marketing, content strategy, cookware, cpg, Food CPG
Content Format: Opinion
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How Phoode® Found Validation Through Gordon Ramsay’s Food Stars TV Show
Published: May 24, 2024 by: Marta Fowlie
Focus Area: Food Photography Lifestyle, Food Talent, Food Video Creative Direction
Blog segment: From the Founder of Phoode
Tags: celebrity chef, competition show, food show, Food Stars, Gordon Ramsay, tv content, tv network, tv show
Content Format: Opinion
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The Commoditization of Food & Beverage CPGs: A Critical Look at Modern Food Branding
Published: April 23, 2024 by: Marta Fowlie
Focus Area: Food Design, Food Marketing, Food Marketing Advertising, Food Marketing Branding
Blog segment: From the Founder of Phoode
Tags: Beverage CPG, beverage packaging, beverage startup, content marketing, cpg, food advertising, Food CPG, food innovation, food marketing, food startup, foodtech
Content Format: Opinion
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Coca-Cola’s Creative Triumph Over the Monotony of Rows of Soda Cans at Erewhon’s Market
Published: April 15, 2024 by: Marta Fowlie
Focus Area: Food Design, Food Marketing, Food Marketing Advertising, Food Marketing Branding
Blog segment: From the Founder of Phoode
Tags: beverage, Beverage CPG, beverage packaging, beverage startup, coca-cola, cpg, Food CPG, foodtech, soda, soda bottles
Content Format: Opinion
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The High Cost of Low Budget Food Video Productions: A Cautionary Tale
Published: March 13, 2024 by: Marta Fowlie
Focus Area: Food Video, Food Video Creative Direction, Food Video Production, Food Video Set Design, Tabletop Direction
Blog segment: From the Founder of Phoode
Tags: Beverage CPG, cooking video, Food CPG, tabletop
Content Format: Behind the Scenes, Opinion, Tips & Advice
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6
Does moldy Whopper leave you hungry for more?
Published: February 21, 2020 by: Marta Fowlie
Focus Area: Food Direction Creative, Food Photography Direction, Food Video Creative Direction
Blog segment: Trends in Food Advertising
Tags: burger king, fast food restaurant, hamburger, whopper
Content Format: Opinion
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It’s All Good? Gwyneth Paltrow’s Cookbook and Celebrity Food Branding
Published: January 02, 2020 by: Meghan
Focus Area: Food Culinary Arts, Food Illustration, Food Marketing Branding, Food Photography
Blog segment: Celebrities & Food Content
Tags: celebrity, cookbook, Gwyneth Paltrow
Content Format: Opinion, Review
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6
International Restaurant Database Zomato Treks Westward
Published: November 27, 2019 by: Meghan
Focus Area: Food Design UX/UI, Food Marketing Branding
Blog segment: Grilled: Online Food Platforms
Tags: restaurant search
Content Format: Opinion, Review
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6
food52, an Online Culinary Platform for the Thoughtful Home Chef
Published: October 30, 2019 by: Phoode
Focus Area: Food Animation Stop-Motion, Food Culinary Arts, Food Design UX/UI, Food Design Web, Food Marketing Branding, Food Photography, Food Styling
Blog segment: Grilled: Online Food Platforms
Tags: culinary website, food recipes, food52, kitchen equipment
Content Format: Opinion, Review
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6
Thug Kitchen “Verbally Abuses You into a Healthier Diet”
Published: July 19, 2019 by: Phoode
Focus Area: Food Marketing Branding
Blog segment: Grilled: Online Food Platforms
Tags: vegan food, vegan food blog, vegan food photography, vegan recipies, vegan website
Content Format: Opinion, Review
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6
Foodporn Served in Squares at Tasty.co
Published: March 05, 2019 by: Marta
Focus Area: Food Marketing Branding, Food Video
Blog segment: Grilled: Online Food Platforms
Tags: culinary website, food recipes, tasty.co
Content Format: Opinion, Review
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6
Does America’s Test Kitchen content hold up against Millennial tastes?
Published: December 29, 2018 by: Phoode
Focus Area: Food Culinary Arts, Food Culinary Arts Nutrition, Food Culinary Arts Recipe Development, Food Design UX/UI, Food Design Web, Food Research Market
Blog segment: Grilled: Online Food Platforms
Tags: cooking video, culinary website, food recipes, kitchen equipment
Content Format: Opinion, Review
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6
Salt Fat Acid Heat: Conjuring Home through Cookbook Watercolor Illustrations
Published: December 22, 2018 by: Meghan
Focus Area: Food Culinary Arts, Food Illustration Water Painting
Blog segment: Well Seasoned Cookbooks
Tags: chicken, cookbook, egg
Content Format: Opinion, Review