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Working on the AZESTFOR dog supplements project was incredibly rewarding and full of heartwarming moments. AZESTFOR, a woman-owned Los Angeles-based brand founded by Siobhan Oldham, creates science-backed, natural supplements to help extend dogs' lives through better nutrition. Their lineup includes premix vitamin and mineral powders for homemade and raw diets (like veggie and chicken-flavored options with chia seeds for omega-3s and fatty acids), plus targeted products such as Green Lipped Mussel for joint mobility and anti-inflammatory support, and gut health blends with probiotics, prebiotics, and postbiotics. The goal was to showcase how these everyday supplements integrate seamlessly into real homemade dog meals while highlighting the joy they bring to pets and owners. We captured vibrant, appetizing scenes of balanced fresh-food bowls (beef with sweet potatoes and peas, chicken with cauliflower, duck with carrots, and more) being enhanced with a simple scoop of powder. To add personality and relatability, we featured adorable dogs in action: a Wirehaired Pointing Griffon "doctor" with a stethoscope, happy pups eagerly eating from elevated bowls, a tiny Chihuahua enjoying a personalized portion outdoors, and two fluffy companions lounging together on a cozy couch.
This campaign helped AZESTFOR stand out by turning functional supplements into emotional, pet-parent-approved visuals that drive home the message: fresh, balanced meals plus targeted nutrition equal happier, healthier dogs. Clients appreciated how the photos built trust, showcased real benefits (mobility, gut health, coat shine), and created shareable content perfect for e-commerce, social media, and Amazon listings.
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